General Director

Public Relations is one of the elements of an integrated marketing communication, which is based on the coordination and integration of all communication tools and channels. It is a unique method of building your company’s or brand’s image in the most efficient and effective way.

Ewa Król-Sawicka has gained her professional experience working both for PR agencies and their client companies. While participating in Polish and international projects, she was coordinating and realising PR strategies by means of various communication tools. For the last few years she has been gaining her experience as PR Director and Communication Director. She also specialises in training others in public relations and crisis management.

Ewa is a member of International Public Relations Association, whose one thousand consultants in 99 countries on five continents promote ethical standards of behaviour in public relations thus supporting its development around the world.

Email: e.krol-sawicka@konkretpr.pl

Corporate PR Director

She has gained her professional experience realising her own projects as well as working for Viva! Foundation and the following PR agencies: Public Relations Resource, Pegasus Public Relations and Pełka PR. She has been devising and implementing PR campaigns for such market segments as: fashion, beauty products, alcohol, MLM and finance. She has been working for such brands as: Reebok, Diesel, Salamander, Billbird S.A., Wydawnictwo Nowa Era, Adpol S.A., Martini and Bacardi. In Konkret PR she is responsible for the Corporate PR Department and conducts public relations activities for such clients as: Panattoni Europe, Sage Polska, TradeDoubler and Elfa Manufacturing Poland.

Ewelina has graduated from the Department of the History of Contemporary Philosophy and the Aesthetics Department of the Institute of Philosophy and Sociology at Warsaw University. She has also completed post-graduate public relations studies at the World Economy College of Warsaw School of Economics. She is an aesthete and a vegetarian, whose passion is cultural animation as well as designing and sewing clothes. She loves a Dalmatian’s smile.

e-mail: e.ciuchta@konkretpr.pl

Healthcare PR Director

She has gained her professional experience while working for ZPR S.A. and Pegasus Public Relations Agency. She has been devising and realising campaigns for client companies operating in FMCG. Among others, she has cooperated with Café Prima (Sara Lee Coffee and Tea Poland S.A), Villa Italia and premium products from Bacardi-Martini Polska’s portfolio.

In Konkret PR she is responsible for the Healthcare Department. Her main tasks are planning and realisation of strategic communication for pharmaceutical companies, trade associations and social organisations. She is particularly interested in projects connected with corporate social responsibility.

Magdalena has graduated from the Department of Social Sciences at the University of Wroclaw with the major in Political Sciences and Sociology as well as the College of Pharmacology, Marketing and Pharmaceutical Law at Warsaw University of Technology’s Business School. She is curious of the world, people and new opportunities. Her other interests include reading good books, watching good films and travelling.

e-mail: m.knefel@konkretpr.pl

Lifestyle PR Director

She has gained her professional experience while working for Point Group Advertising Agency and Pegasus Public Relations. She has been devising and realising PR campaigns for clients operating in such market segments as: tourism, fashion, beauty products, pharmaceuticals and FMCG. Among others, she has worked for the following brands: Wydawnictwo Nowa Era, Lee and Wrangler, Skechers, Elite, InterFragrance, ZF. Unia.

In Konkret PR she is responsible for the PR Life Style Department and has been realising public relations projects for Stena Line Polska, Caterpillar, Merrell, Converse and Eastpak. She is also conducting PR activities for a rally cross driver Lukasz Zoll.

Agnieszka Nowakowska has graduated from the Department of Journalism and Political Sciences. She has studied at Warsaw University and majored in political marketing. Agnieszka has also completed post-graduate studies in public relations at the World Economy College of Warsaw School of Economics. She loves French Bulldogs, driving fast cars, watching theatrical plays and reading biographies.

e-mail: a.nowakowska@konkretpr.pl

Communications Strategy Director

Communications, PR and Marketing expert with 16 years experience gained at corporations(ING), consulting company (Arthur Andersen)  and PR agency (EURO RSCG), supported by relevant education and trainings. Specialties: Financial markets - external & internal communication , incl. media relations (spokesperson), crisis communication, community relations, CSR/NGO programs, internal communication strategy and audits, corporate & brand PR.

"Last twelve years I have been working for corporations as Corporate Communications Director, responsible for positive image development internally and externally. I had a chance to cooperate with many different agencies and I know what the agency should deliver to satisfy the Client.
The most important are measurable effects".